MMEye - State of the Art Market Research
MMEye is a London based market research agency specialising in the automotive sector, offering dynamic products and
services that assess and provide powerful insights to enable solid, realistic solutions within today’s competitive market.
A move to new Covent Garden offices prompted a redesign of their website and a review of their marketing strategy.
Website redesign
Our brief was to establish and design the overall website
architecture for the company and work closely with the
content marketing strategy we had developed in partnership
with MMEye. The redesigned website focused on the shift
in emphasis to making them the number one Automotive
research agency. The site was successfully launched into
the marketplace at the Market Research Society’s annual
Automotive Conference.
Brand review
The success of the website drew attention to their
branding which looked too ‘clinical and tech’ for the
qualitative side of their business. Our solution was to rebrand. Through clever typography combining upper
and lower case characters, we created a fresh look and
feel that is easily recognisable, resulting in a more approachable and encompassing ‘softer’ logo, with
a positive, consumer facing appeal.
Corporate Identity | Brand Logo
Corporate Identity | Brand Guidelines
Corporate Communications | Website
Corporate Literature | Service Brochure
Advertising | Corporate Ad
Corporate Culture | Core Values
BACK
'Their branding which looked too ‘clinical and tech’ for the qualitative side of
their business. Our solution was to rebrand, creating a more approachable,
‘softer’ logo, more encompassing and with consumer facing appeal.'
30+
Years of experience
From letterpress to digital
100's
Happy clients
They can't all be wrong
1000's
Answered briefs
And a lot of chewed pencils
10000+
Hours each, learning our trade
Means we know our stuff
Built by Concrete © 2020
MMEye - State of the Art Market Research
MMEye is a London based market research agency specialising in the automotive sector, offering dynamic products and services that assess and provide powerful insights to enable solid, realistic solutions within today’s competitive market. A move to new Covent Garden offices prompted a redesign of their website and a review of
their marketing strategy.
Brand Positioning
We were initially appointed to redesign the existing website into one that was clear, simple more dynamic and one they could easily adapt, change and add content. This done, our focus was then to establish and communicate their uniqueness as the number
one Automotive research agency in the marketplace
by designing a series of dynamic on and offline advertising campaigns.
Brand review
The success of the website drew attention to their
branding which looked too ‘clinical and tech’ for the
qualitative side of their business. Our solution was to rebrand. Through clever typography combining upper
and lower case characters, we created a fresh look and feel that is easily recognisable, resulting in a more approachable and encompassing ‘softer’ logo, with
a positive, consumer facing appeal.
Corporate Identity | Brand Logo
Corporate Identity | Brand Guidelines
Corporate Communications | Website
Corporate Literature | Service Brochure
Advertising | Corporate Ad
Corporate Culture | Core Values
BACK
'Their branding which looked too ‘clinical and tech’ for the qualitative side of
their business. Our solution was to rebrand, creating a more approachable,
‘softer’ logo, more encompassing and with consumer facing appeal.'
30+
Years of experience
From letterpress to digital
100's
Happy clients
They can't all be wrong
1000's
Answered briefs
And a lot of chewed pencils
10000+
Hours each, learning our trade
Means we know our stuff
Built by Concrete © 2020
MMEye - State of the Art Market Research
MMEye is a London based market research agency specialising in the automotive sector, offering dynamic products and services that assess and provide powerful insights to enable solid, realistic solutions within today’s competitive market.
A move to new Covent Garden offices prompted a redesign of their website
and a review of their marketing strategy.
Website redesign
Our brief was to establish and design the overall website architecture for the company and work closely with the content marketing strategy we had developed in partnership with MMEye. The redesigned website focused on the shift in emphasis to making them the number one Automotive research agency. The site was successfully launched into the marketplace at the Market Research Society’s annual Automotive Conference.
Brand review
The success of the website drew attention to their branding which looked too ‘clinical and tech’ for the qualitative side of their business. Our solution was to rebrand. Through clever typography combining upper and lower case characters, we created a fresh look and feel that is easily recognisable, resulting in a more approachable and encompassing ‘softer’ logo, with
a positive, consumer facing appeal.
Corporate Identity | Brand Logo
Corporate Identity | Brand Guidelines
Corporate Communications | Website
Corporate Literature | Service Brochure
Advertising | Corporate Ad
Corporate Culture | Core Values
BACK
'Their branding which looked too ‘clinical and tech’ for
the qualitative side of their business. Our solution was to rebrand, creating a more approachable, ‘softer’ logo,more encompassing and with consumer facing appeal.'
30+
Years of experience
From letterpress to digital
100's
Happy clients
They can't all be wrong
1000's
Answered briefs
And a lot of chewed pencils
10000+
Hours each, learning our trade
Means we know our stuff
Built by Concrete © 2020
MMEye - State of the Art
Market Research
MMEye is a London based market research agency specialising in the automotive sector, offering dynamic products and
services that assess and provide powerful insights to enable solid, realistic solutions within today’s competitive market.
A move to new Covent Garden offices prompted a redesign
of their website and a review of their marketing strategy.
Website redesign
Our brief was to establish and design the overall website
architecture for the company and work closely with the
content marketing strategy we had developed in partnership
with MMEye. The redesigned website focused on the shift
in emphasis to making them the number one Automotive
research agency. The site was successfully launched into
the marketplace at the Market Research Society’s annual
Automotive Conference.
Brand review
The success of the website drew attention to their
branding which looked too ‘clinical and tech’ for the
qualitative side of their business. Our solution was to rebrand. Through clever typography combining upper
and lower case characters, we created a fresh look and
feel that is easily recognisable, resulting in a more approachable and encompassing ‘softer’ logo, with
a positive, consumer facing appeal.
Corporate Identity | Brand Logo
Corporate Identity | Brand Guidelines
Corporate Communications | Website
Corporate Literature | Service Brochure
Advertising | Corporate Ad
Corporate Culture | Core Values
BACK
'Their branding which looked too ‘clinical
and tech’ for the qualitative side of their business. Our solution was to rebrand, creating a more approachable, ‘softer’
logo, more encompassing and with consumer facing appeal.'
30+
Years of experience
From letterpress to digital
1000's
Answered briefs
And a lot of chewed pencils
100's
Happy clients
They can't all be wrong
10000+
Hours each, learning our trade
Means we know our stuff
Built by Concrete © 2020
MMEye - State of the Art
Market Research
MMEye is a London based market research agency specialising in the automotive sector, offering dynamic products and services that assess and provide powerful insights to enable solid, realistic solutions within today’s competitive market. A move to new Covent Garden offices prompted a redesign of their website and a review of
their marketing strategy.
Website redesign
Our brief was to establish and design the overall website architecture for the company and work closely with the content marketing strategy we had developed in partnership with MMEye. The redesigned website focused on the shift in emphasis to making them the number one Automotive research agency. The site was successfully launched into the marketplace at the Market Research Society’s annual
Automotive Conference.
Brand review
The success of the website drew attention to their
branding which looked too ‘clinical and tech’ for the
qualitative side of their business. Our solution was
to rebrand. Through clever typography combining upper and lower case characters, we created a fresh look and feel that is easily recognisable, resulting in a more approachable and encompassing ‘softer’ logo, with a positive, consumer facing appeal.
Corporate Identity | Brand Logo
Corporate Identity | Brand Guidelines
Corporate Communications | Website
Corporate Literature | Service Brochure
Advertising | Corporate Ad
Corporate Promotions | Incentive Mugs
BACK
'Their branding which looked too ‘clinical and tech’ for the qualitative side of their business. Our solution was to rebrand, creating a more approachable, ‘softer’ logo, more encompassing and with consumer facing appeal.'
30+
Years of experience
From letterpress to digital
100's
Happy clients
They can't all be wrong
1000's
Answered briefs
And a lot of chewed pencils
10000+
Hours each, learning our trade
Means we know our stuff
Built by Concrete © 2020